A social kind of luxury.

PURE WEEKEND is a boutique travel advisory and planning brand specializing in elevated group experiences in Tulum and Playa del Carmen.

With over a decade of experience in luxury villa travel, group logistics, and destination planning, we help simplify the process of creating an unforgettable weekend.

Through trusted partnerships and local expertise, our clients receive curated recommendations, personalized guidance, and seamless planning support designed around your group.

From accommodations and transportation to beach clubs, chefs, dinners, nightlife, and itinerary flow — we help bring the entire experience together in a way that feels effortless and aligned with your group.